Mission Statement
To create compelling media strategies that give our clients the competitive advantage essential for success.
Frees Media is an aggressive, award-winning marketing agency that specializes in integrated marketing and advertising programs. From planning and concept through development and implementation, our goal is to provide our clients with strategic, tailor- made programs that ensure success.
Started in 1995 by Bill Frees, Frees Media, Inc specializes in innovative radio, television, digital, print and out of home advertising services for national and local companies. Frees Media provides sales, media planning and buying, as well as creative marketing services.
Frees Media is an aggressive, award-winning marketing agency that specializes in integrated marketing and advertising programs. From planning and concept through development and implementation, our goal is to provide our clients with strategic, tailor- made programs that ensure success.
Started in 1995 by Bill Frees, Frees Media, Inc specializes in innovative radio, television, digital, print and out of home advertising services for national and local companies. Frees Media provides sales, media planning and buying, as well as creative marketing services.
Relationships Matter
Frees Media deals directly with local contacts in each market across all media channels. This buying strategy builds trust between our clients and vendors that translate into better media campaigns, ensuring oversight and superior media value. These vendor relationships span decades to senior levels of management.
Media Placement
Frees Media places media both locally and nationally. Our years of media buying experience deliver the most competitive rates for our clients. We conduct integrated marketing programs that include: media planning and buying (TV, radio, print, and digital), public relations, and event marketing, as well as the creative for all vehicles.
New Media
Frees Media is on the cutting edge of streaming radio and has developed TalkStreamLive.com, a successful web portal that aggregates thousands of streaming radio programs for both the internet and mobile phones. Frees Media’s streaming talk radio app, Talk Stream, has been successfully launched and is available in the iTunes app store.
Frees Media also provides mobile advertising planning and buying as well as SMS service.
Frees Media has achieved great success for our clients in the challenging arena of multi- cultural advertising. We have produced and placed radio and television commercials in Spanish, Russian, Chinese, Polish, Japanese, Korean, Arabic, Vietnamese, Tagalog, and Urdu. We have coordinated ethnic print campaigns using newsprint display ads, free- standing inserts, and outdoor displays.
Frees Media also provides mobile advertising planning and buying as well as SMS service.
Frees Media has achieved great success for our clients in the challenging arena of multi- cultural advertising. We have produced and placed radio and television commercials in Spanish, Russian, Chinese, Polish, Japanese, Korean, Arabic, Vietnamese, Tagalog, and Urdu. We have coordinated ethnic print campaigns using newsprint display ads, free- standing inserts, and outdoor displays.
Services
We take the time to understand the needs and goals of our clients. We use our resources to brainstorm inventive media strategies and special promotional ideas. With early active involvement in marketing and sales promotion development, we can help clients evaluate and prioritize goals among the various media options and costs.
Campaigns include “value added” opportunities: free or reduced-cost remotes, bonus spots, charity tie-ins, program and event sponsorships. Finding new “value added” opportunities is one of the most important benefits to our clients. Additionally, it is an extension of our commitment to your success.
Campaigns include “value added” opportunities: free or reduced-cost remotes, bonus spots, charity tie-ins, program and event sponsorships. Finding new “value added” opportunities is one of the most important benefits to our clients. Additionally, it is an extension of our commitment to your success.
Radio
National, regional and local spot radio. Armed with research and market savvy, Frees Media plans and buys radio schedules that reach our clients’ target audiences. We rank station formats, analyze demographics, ethnic coverage and more to ensure we are targeting the people you want to reach. We squeeze out more share-of-voice for every dollar spent. We negotiate advantageous media rates that are well below published SQAD cost per points. Invoice auditing is the final step in making sure clients’ pay exactly what was contracted for.
National, regional and local magazines, newspapers, tabloids, free standing inserts, newsletters and more. We review consumer, business-to-business and trade magazines, plus newspapers and more for editorial content, printing quality, circulation verification and target audience delivery, plus review the competitive environments for our clients products and services. We negotiate below rate card, gain preferred ad positions and free editorial coverage for our clients. Placements include English and Spanish language print media.
Broadcast & Cable Television
National, regional and local spot television. Whether clients need to reach the national or local marketplace our “on target” television recommendations effectively maximize response to our clients’ campaigns and help them grow their businesses. Our analysis includes determining effective reach and frequency levels within your target markets, sorting through stations’ program offerings with daypart rankers, looking at audience ratings and share trends, plus much more. Post analysis is performed to ensure negotiated rating points are achieved, providing value for your media expenditures. Placements include English and Spanish language media. In addition to television placement, Frees Media works closely with Cinematographer Vern Nobles Jr. to produce creative and professional commercial productions. Vern is best known for his work on such Hollywood films as: The Expendables, Resident Evil: Retribution, Speed, The Devil’s Advocate, and Rambo. A demo reel of his work can be seen on his IMDB page here: http:// www.imdb.com/video/demo_reel/vi1081648153/
Digital & Social
Frees Media has produced various tailored digital media campaigns that fit the needs of clients on an individual basis. Pandora ads, Facebook campaigns, banner web and mobile ads, and digital video campaigns allow for exposure that is targeted and saves the client money by reducing wasted ads. We also foster further exposure and engagement with a client’s customers by managing social media channels such as Facebook, Twitter, Tumblr, Pinterest and others.
Outdoor
National, regional and local outdoor placements contribute to successful campaigns. From 14’x48’ permanent and digital bulletins, to 30-sheet posters and transit postings, gas station pump tops, taxi top ads, as well as mall advertising extend an advertisers’ reach locally for a strong retail call to action. Frees Media is also proficient in direct-to- consumer advertising such as direct mail, coffee sleeves, and door hangers.
